The China Wildcard
The Chinese market is the biggest wildcard in any projection of global sales growth of electric vehicles (EVs). How aggressively the government supports EV adoption—and whether OEMs can surmount the sizable challenges they face in getting EVs to appeal to a critical mass of buyers—remains to be seen.
Winning the BRIC Truck Battle
Découvrez des exemples de projets menés par le BCG.
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