Impact & Expertise

Publications

Marketing & Ventes Publications

  • Focus
  • May, 2014
  • Operational Excellence in Retail Banking 2014: No Compromise: Advocating for Customers, Insisting on Efficiency
  • Christophe Duthoit, Christophe Duthoit, Michael Grebe, Nicole Mönter, Rob Sims, Ian Walsh
  • BCG’s fourth annual retail-banking operational excellence benchmarking found that the top performers among the world's leading retail banks have improved operational effectiveness while also becoming more customer-centric than their competitors. They are rejecting traditional tradeoffs and compromises between boosting efficiency and advocating for customers, and they are developing digital capabilities to address both challenges.

  • Read more on bcg.perspectives
  • Focus
  • May, 2014
  • Creating Value for Machinery Companies Through Services
  • Victor Du, Kelly Howe, Rahul Jain, Rafael Rilo, Patrick Staudacher, Pekka Vanne, Francisco Salmerón
  • For machinery companies, services are an unmatched value generator, outperforming equipment sales when it comes to profit and growth. BCG’s experts outline three main service strategies and a systematic analysis of the shifts in operations that can help companies seize the service opportunity.
  • Read more on bcg.perspectives
  • Perspective
  • May, 2014
  • The Go-to-Market Revolution: Igniting Growth with Marketing, Sales, and Pricing
  • Rich Hutchinson
  • A wave of technological and customer-driven change is transforming the way companies deploy commercial capabilities, including marketing, sales, and pricing. Businesses can exploit this revolution to create short-term revenue growth of 10 percent or more, and at the same time fund long-term profit and new strategic capabilities.

  • Read more on bcg.perspectives

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