Les publications du BCG présentent nos dernières réflexions en matière de stratégie et de management. Grâce à des enquêtes exhaustives et à des analyses rigoureuses, nos experts livrent leurs réflexions sur des enjeux d'actualité et sur des sujets pertinents pour vos activités. Nous explorons en permanence les tendances que les entreprises doivent prendre en compte dans un environnement concurrentiel en mutation.
Nous bénéficions d'un long historique en matière d'idées et de concepts innovants et fondateurs. La plupart sont devenus des standards dans le monde des affaires.
Latest Publications
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- Report
- May, 2012
- Rethinking Personal Data: Strengthening Trust
- John Rose, Carl Kalapesi
Appropriate use of personal data can create new economic and social value. According to a new report by the World Economic Forum, unlocking this value will require a set of trading rules—clear guidelines for using data and safeguarding against misuse and theft—that balance the interests of all stakeholders.
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- Focus
- May, 2012
- Maintaining M&A Momentum in Chemicals: A Perspective for 2012 and Beyond
- Udo Jung, André Kronimus, Peter Nowotnik, Alexander Roos, Sebastian Stange
The global chemical industry is in transformation, reshaped by the rise of emerging economies, the growing strength of a new breed of low-cost producers, and tightening supplies of raw materials. These three forces are driving the sector’s M&A activity in what is shaping up to be a lively 2012.
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- Focus
- May, 2012
- Unlocking Growth in the Middle: How Business Model Innovation Can Capture the Critical Middle Class in Emerging Markets
- Zhenya Lindgardt, Christoph Nettesheim, Ted Chan
The middle class in emerging markets is exploding in numbers and spending. Multinationals have taken note but have often struggled when trying to capture this crucial group. Serving it profitably typically requires adapting multiple aspects of the business model simultaneously, from product features to pricing to distribution.
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